There is no shortage of potential among young people and millenials. There are also substantial challenges as they face a dire job market, rising costs to education and a sense of falling behind past generations. However, in the face of these challenges young people are redefining their success, building their own programs and working collaboratively to drive change. We will focus on how young people are manifesting a different destiny with the intention of listening to them rather than selling them things. Youth culture means more than a consumer demographic and we will show you how much more.